Save The Potatoes (Potato Coalition of Manitoba)
This past summer, Cocoon was approached by a number of Manitoba potato farmers, farmers market organizers, restaurant and store owners, and other concerned citizens about a new law that threatened to put the province’s small potato farms out of business and compromise the local supply of potatoes available to purchase. We worked with the new coalition’s organizers to put together a campaign that included PR, a blog, and outdoor advertising. In just three weeks, the campaign helped create enough pressure to get the law changed in favour of Manitoba’s small potato farmers.
The Endangered Potatoes Campaign has been popping up in blogs everywhere.
